See Gremlin in Action
Real workflows. Real prompts. Real results.
Each playbook shows the full journey: a user has a problem, gives Gremlin a prompt, and watches it execute. See the commands, the outputs, and the stats.
Board Dashboard Due Tomorrow
From Salesforce → Tableau workbooks in minutes. Templates + .twbx publish for executive reporting.
Looker BI from the IDE
CRM schema discovery to production Looker dashboards. Spec-first provisioning and iterative editing via CLI.
Inherited a Broken Sheet
Rescue a sheet covered in #REF! errors with no documentation. Understand it, fix it, and document it automatically.
Tradeshow File Due Tonight
Go from 500 raw badge scans to enriched leads in active outreach sequences. The complete GTM sprint.
Party Blitz
Turn badge scans into dialer calls before the after-party ends. Phone enrich, JustCall push, VIP SMS.
ROI Calculator from CRO Request
Build from scratch: Claude Code specs the model, Gremlin syncs to Sheets, lints, repairs, and publishes documentation.
Enterprise ROI Calculator Rescue
Reverse-engineer a broken 9,414-formula Excel workbook, extract the core business logic, and rebuild it as a clean Google Sheets tool with Apps Script, a wizard, scenario modeling, and full documentation.
Document Your Salesforce Config
One command extracts CPQ, lead routing, case routing, renewals, or revenue process config into structured artifacts for AI synthesis.
Deploy Deal Registration in HubSpot
Ship a partner deal reg pipeline from scratch. Snapshot, spec, plan, apply, compare snapshots, verify idempotency — infrastructure-as-code for HubSpot.
Weekly Renewal Risk Sweep
Scout flags at-risk contracts every Monday. Export CSV for CSM review, flag records in SFDC, post digest to Slack, publish summary to Notion. Replaces manual renewal spreadsheets.
Inbound Lead Routing Patrol
Hourly Scout check for unassigned inbound leads. Catches broken assignment rules before leads go cold. Slack alert on findings.
Lead-to-Account Association Engine
Design and deploy L2A matching config: custom fields, scoring rules, and permission sets. Sandbox-first with verification.
Lead Routing + Lifecycle Orchestrator
Architect routing rules, lifecycle mappings, and conversion automation across your CRM.
Pipeline Hygiene Pack
Stage-gating validations, required fields, and stale-deal automation — bounded AI specs, deployed with receipts.
The Phantom Tickets
A Slack message about one user's missing Zendesk tickets unravels into a systemic integration gap across 17 accounts. Diagnosed, fixed with production Apex, and permanently prevented.
ICP & Buyer Persona Analysis
Turn six years of HubSpot deal history into a data-backed ICP matrix and buyer committee blueprint. 13K deals, 500K contacts, 1M engagements.
The Triple-Counted Deal
"Why does this opp show $450K ARR?" One Slack question about a single deal uncovers a formula + Flow design flaw silently tripling revenue on every ramping contract in the org.
Salesforce Contact & Lead Dedupe
Plan, review, approve, apply. Cluster-first dedupe with a human review queue — no blind bulk merges. Receipts and resume for every operation.
Signal-Driven Lead Lifecycle Engine
Replace 17 fragmented status flows with a centralized signal broker, nightly decay, and territory routing. 6 platforms, 305 tests, 2 days instead of 2 months.
Start with the exact answer
The playbooks are the proof layer. These guides are the short answers that route into the right playbook or product surface.
Salesforce tradeshow guide
Question-first answer for getting event files into Salesforce without duplicate chaos.
Open guideHubSpot tradeshow guide
Question-first answer for cleaning and upserting tradeshow leads into HubSpot.
Open guideSalesforce lead-status guide
The short answer for signal-driven lead-status orchestration in Salesforce.
Open guideHubSpot lead-status guide
The short answer for separating lifecyclestage, hs_lead_status, and routing in HubSpot.
Open guideBest HubSpot MCP server
Comparison page for AI-agent MCP choices in HubSpot.
Open guideBest Salesforce MCP server
Comparison page for AI-agent MCP choices in Salesforce.
Open guideWorkflow Motions
Fix broken things. Understand, repair, document.
Time-sensitive execution. Fast, complete, documented.
Speed run. Maximum velocity, multi-channel.
Create from scratch. Spec, build, validate, ship.
Extract config. Generate artifacts for AI synthesis.
Recurring hygiene. Scheduled checks, evidence exports.
Investigate anomalies. Trace root causes, fix systematically.
Playbook FAQ
What is a Gremlin playbook?
A playbook is a concrete workflow that shows the prompt, execution steps, and outcomes for a specific GTM or RevOps problem.
Are these examples real workflows or marketing mockups?
These are execution-style walkthroughs with commands, logs, and artifacts so teams can understand how runs are performed end to end.
Can I run these playbooks on my own data?
Yes. Start with the quickstart guide, connect your systems, and run the same workflow pattern against your own environment.
Do playbooks include Salesforce and HubSpot use cases?
Yes. The library includes CRM documentation, routing, pipeline hygiene, enrichment, and analytics workflows across common GTM systems.
Ready to Try These Workflows?
Start with the quickstart guide, then run these playbooks on your own data.