This product is exploratory — no timeline committed.
FoundryOps Web
RevOps CRM Data Hygiene
Bring enterprise-grade data quality automation right into your browser. Turn the manual work of deduping, matching, and routing into a transparent, explainable workflow built for RevOps teams.
FoundryOps Labs is exploring browser-native data hygiene workflows for teams that prefer a visual operating surface.
Key Highlights
RevOps finally gets a control center for CRM data health — automated, explainable, and collaborative.
Lead → Account (L2A) Matching
Instantly attach every inbound lead to the right account, with confidence scores and reason chips. No more guessing which company a lead belongs to.
Company → Account (C2A) Resolution
Unify fragmented company records across systems. Powered by the Foundry Graph with 4.9M+ companies, 3.2M+ LEI-verified, and 290K+ parent/subsidiary links.
ABR (Account-Based Routing)
Route leads and contacts to the right owner in real time. But here's the thing: fancy routing logic doesn't matter if the lead matches to the wrong account and wrong rep. We get the match right first, then route it intelligently.
Hygiene Automations
Set-and-forget cleanup jobs for duplicates, invalid emails, and outdated firmographics. Keep your CRM clean without manual intervention.
Slack Integration
Receive match alerts, routing changes, and data-quality insights directly in team channels. Collaborative data hygiene for RevOps teams.
Time Machine Reporting + Undo
Audit every merge, track data lineage, and roll back changes safely. Full transparency with the ability to undo any operation.
Why FoundryOps Web Matters
RevOps teams spend countless hours manually cleaning data, routing leads, and fixing duplicates. FoundryOps Web automates the entire workflow while maintaining complete transparency.
- Automated, not black box: Every decision explained with reason chips—see why records matched
- Collaborative: Slack integration keeps everyone informed of data quality changes
- Safe to experiment: Time machine lets you roll back any change—no fear of breaking data
- Graph-powered intelligence: Backed by the Foundry Graph with 4.9M+ companies, 3.2M+ LEI-verified, and 290K+ parent/subsidiary links
Can't Wait? Start Today with Google Sheets
Get the same FoundryOne™ intelligence powering FoundryOps Web—available now as a Google Sheets add-on.
Explore FoundryMatch for Google SheetsStop Fixing Data Manually
Track this exploratory product and tell us how your team would use a browser-based RevOps workbench.
Exploratory product in FoundryOps Labs